Me and Timothée.

Recently, after making my Google business page, I had a consultation request from a new client.

Consultations are usually done over Zoom or FaceTime so I can see the head in question, and new clients can get a feel for me too. That day however, it didn’t occur to me, even once, that this particular new client could, in fact, be a guy- not a gal. Unisex names are tricky like that. So, when the video call revealed a guy with tattoos in his mid-late 20’s- I was very surprised. In fact, I would have bet that he was NOT the someone who was searching for me, looking for Timothee Chalemet hair, which is silly considering what I know from experience.

Here’s how guys feel about salons most of the time:

- Salons aren’t places that feel like home, and going to a new salon doesn’t excite them. In fact; most dread it, but at this point they dread the idea of looking like they got hazed again, more.

- Confirmed: most new guy clients are stress-sweating when they arrive and stay slightly uncomfortable the whole time.

- They didn’t really see the value of investing in a good haircut before, thoughts may include: “this’d better be worth it”

- No, he doesn’t have a girlfriend right now. Jesus.

- His resting heart rate rises as he realizes that he’s put most of his self-esteem into the hands of…. what’s her name again?

- Itchy. He’s itchy all over.

- He should have taken that half a Xanax.

- Oh, wait it’s actually coming together.

- Am I….. handsome?

- She’s kind of funny. Super easy to talk to.

- (Relaxes slightly)

- Starts asking questions about products.

- Recoils at cost of products, but fights the impulse.

- Visibly relieved as the haircut wraps up, and is very into what he’s seeing.

- Realizes that it’s worth it, and that there’s a reason cheap haircuts look cheap, and good ones look good.

From there, my typically reluctant new guy client becomes a regular who writes reviews, rebooks, buys whatever recommended, trusts implicitly, texts late for girl advice, etc. Basically, he becomes a loyal client until the end of time or he moves away.

I dig that.

So, today is technically the first mobile hair appointment who found me on Google, not a referral, and hired me to come to his apartment to give him Timothee Chalemet hair.

I’m going to change his life. Wish me luck.